How to Talk to Customers

Autori

• Diane Berenbaum
• Tom Larkin

Parametri

• 224 pagine
• 8 ore di lettura

• Commercio e vendita
• Economia e affari

Maggiori informazioni sul libro

Using case studies and anecdotes from their work with over 200 companies, Diane Berenbaum and Tom Larkin demystify the most critical aspect of customer service: conversations employees have every day with customers. With their detailed 33 Points of MAGIC they show how any customer dialogue can be evaluated and measured for actual results.

Lingua: Inglese

Pubblicato: 2007

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