PURCHASING IS THE NEW SELLING. How digital change, VR, AI & Co are turninng the world of sales upside down

Autori

• Birgit Schulze-Berktold

Parametri

• Commercio e vendita
• Economia e affari
• Marketing e PR
• Tecnologia e tecnica

Maggiori informazioni sul libro

"Purchasing Is the New Selling" explores the revolution in sales driven by digital change. Author Birgit Schulze-Berktold, a seasoned sales expert, emphasizes the need for salespeople to adapt to evolving market demands. The book combines personal stories and insights, offering a guide to future sales success while prioritizing customer needs.

Lingua: Inglese

Pubblicato: 2022

(Copertina rigida)