Roadside MBA

Back Road Lessons for Entrepreneurs, Executives, and Small Business Owners

Autori

• Michael Mazzeo
• Paul Oyer
• Scott Schaefer

Parametri

Pagine

306pagine

Tempo di lettura

11ore

• Commercio e vendita
• Economia
• Economia e affari
• Gestione
• Saggistica

Maggiori informazioni sul libro

A chance encounter during a road trip leads three former colleagues to uncover a peculiar sales strategy at a shoe store in Maine, where employees face penalties for not being sufficiently aggressive with customers. This revelation sparks an idea that explores the implications of such practices in retail and beyond, highlighting themes of workplace culture and customer service dynamics. The narrative combines humor and insight, reflecting on the unexpected lessons learned from a seemingly mundane shopping experience.

Per saperne di più

Lingua: Inglese

Pubblicato: 2014

(In brossura)