Selling with Emotional Intelligence

Autori

• Mitch Anthony

Parametri

• Commercio e vendita
• Economia e affari

Maggiori informazioni sul libro

Anthony is president of a training and communications consulting firm specializing in the financial services and insurance industries. He presents sales professionals with a training approach he developed in the mid-1990s, based on the principles of emotional intelligence. The text discusses the five steps of Anthony's ARROW Program awareness, restraint, resilience, others (empathy), and working with others (building rapport) and how to use the program to improve sales performance. Annotation (c) Book News, Inc., Portland, OR (booknews.com)

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Lingua: Inglese

(Copertina rigida)