The CMO of People

Manage Employees Like Customers

Autori

• Peter Navin

Parametri

• Economia e affari

Maggiori informazioni sul libro

A fresh look at how to run HR so that it has impact. Drawing on what HR can learn from marketing the book focuses on topics such as brand, employee experience and analytics. Based on the authors' experience in leading HR it is jam packed with action

Lingua: Inglese

Pubblicato: 2021