The Social Entrepreneur's Playbook, Expanded Edition

Autori

• Ian C. MacMillan
• James D. Thompson

Parametri

• 234 pagine
• 9 ore di lettura

• Commercio e vendita
• Economia e affari
• Imprenditoria
• Motivazione e auto-aiuto
• Saggistica

Maggiori informazioni sul libro

Wharton professor Ian C. MacMillan and Dr. James Thompson, director of the Wharton Social Entrepreneurship Program, provide a tough-love approach that significantly increases the likelihood of a successful social enterprise launch in the face of the high-uncertainty conditions typically encountered by social entrepreneurs.

Lingua: Inglese

Pubblicato: 2013

(In brossura)