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In Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish.
Acquisto del libro
Perfect Pitch, Jon Steele
- Lingua
- Pubblicato
- 2006
- product-detail.submit-box.info.binding
- (Copertina rigida),
- Condizioni del libro
- In buone condizioni
- Prezzo
- 3,59 €
Metodi di pagamento
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- Titolo
- Perfect Pitch
- Lingua
- Inglese
- Autori
- Jon Steele
- Editore
- John Wiley & Sons Inc
- Pubblicato
- 2006
- Formato
- Copertina rigida
- ISBN10
- 0471789763
- ISBN13
- 9780471789765
- Serie
- Valutazione
- 4,05 su 5
- Descrizione
- In Perfect Pitch, bestselling author Jon Steel shows readers how the principles of advertising research and planning can be applied to the business of presenting and selling ideas. While many books offer tips on persuasion, this is the only book tailored specifically to advertising industry professionals who must sell their ideas or perish.