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How to Sell at Margins Higher Than Your Competitors

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Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.

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How to Sell at Margins Higher Than Your Competitors, William T. Brooks

Lingua
Pubblicato
2005
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(Copertina rigida)
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Titolo
How to Sell at Margins Higher Than Your Competitors
Lingua
Inglese
Pubblicato
2005
Formato
Copertina rigida
Pagine
272
ISBN10
0471744832
ISBN13
9780471744832
Serie
Valutazione
3,9 su 5
Descrizione
Every business in every industry faces the specter of lower--priced competition. In order to maintain healthy margins, most companies cana t drop their prices endlessly. Instead, they have to find a way to sell their product despite its price. This book offers practical advice and smart tactics for outselling a lower--priced competitor.