Cross-Cultural. Business Behavior

Autori

• Richard R. Gesteland

Parametri

• Business & Management
• Commercio
• Saggistica

Maggiori informazioni sul libro

Now readers of the fourth edition will find even more of that practical guidance for negotiating with customers and suppliers around the world. They will also find fresh new cases, additional negotiator profiles and comparisons of Nordic business cultures as well as detailed advice for adapting sales presentations to the culture of the customer.

Lingua: Inglese

Pubblicato: 1999

(Copertina rigida)

Condizioni del libro: In buone condizioni

Prezzo: 6,99 €