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Parametri
- 284pagine
- 10 ore di lettura
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A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.
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Reimagining and Reshaping Events, Jeffrey Wrathall
- Lingua
- Pubblicato
- 2022
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- (In brossura)
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- Titolo
- Reimagining and Reshaping Events
- Lingua
- Inglese
- Autori
- Jeffrey Wrathall
- Pubblicato
- 2022
- Formato
- In brossura
- Pagine
- 284
- ISBN10
- 1911635883
- ISBN13
- 9781911635888
- Serie
- Descrizione
- A unique and user-friendly text which advances managerial views on how the event industry is transforming. Packed with international real-life case studies and examples, it contextualises theory and illustrates how the industry has had to adapt whilst still considering key technological and sustainability issues.