The Hummer and the Mini : navigating the contradictions of the new trend landscape

Autori

• Robyn Waters

Parametri

• 256 pagine
• 9 ore di lettura

• Business & Management
• Commercio
• Marketing & Vendite
• Marketing e PR
• Saggistica

Maggiori informazioni sul libro

The author of The Trendmaster's Guide reveals how "contradictory trends" can help business leaders to plan and execute a successful professional strategy, in a resource that explores unlikely lucrative concepts in the realms of luxury commodities, mass customization, and social capitalism.

Lingua: Inglese

Pubblicato: 2006

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