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All the techniques for successful selling are here, from planning a sales campaign and prospecting for business through to making the sales pitch and developing customer relationships. The Salesperson's Pocketbook is a clear concise guide to improving sales results. The book follows an 8-stage model (The Direct Sales Cycle) with each stage being covered in a separate chapter. The author has extensive experience of direct sales - UK and overseas, public and private sector - and of sales training. He combines both to good effect in this lively and highly visual Pocketbook.
Acquisto del libro
The salesperson's pocketbook, Clive Bonny
- Lingua
- Pubblicato
- 2002
- Rilegatura
- (In brossura)
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Metodi di pagamento
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- Titolo
- The salesperson's pocketbook
- Lingua
- Inglese
- Autori
- Clive Bonny
- Editore
- Management Pocketbooks
- Pubblicato
- 2002
- Formato
- In brossura
- Pagine
- 128
- ISBN10
- 187047192x
- ISBN13
- 9781870471923
- Serie
- Valutazione
- 4 su 5
- Descrizione
- All the techniques for successful selling are here, from planning a sales campaign and prospecting for business through to making the sales pitch and developing customer relationships. The Salesperson's Pocketbook is a clear concise guide to improving sales results. The book follows an 8-stage model (The Direct Sales Cycle) with each stage being covered in a separate chapter. The author has extensive experience of direct sales - UK and overseas, public and private sector - and of sales training. He combines both to good effect in this lively and highly visual Pocketbook.