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Annotation Markides (chairman, strategic and international management department, London Business School) contends that the essence of business strategy is to allow a company to create and exploit a unique strategic position in industry, and helps managers zero in on critical choices that lie at the heart of all innovative strategies. He approaches strategic thinking as a creative process, and poses key questions for readers to ask as he guides them through a framework for developing strategic thinking skills.
Acquisto del libro
All the Right Moves, Constantinos C. Markides
- Lingua
- Pubblicato
- 2000
- product-detail.submit-box.info.binding
- (Copertina rigida),
- Condizioni del libro
- Danneggiato
- Prezzo
- 0,37 €
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- Titolo
- All the Right Moves
- Lingua
- Inglese
- Autori
- Constantinos C. Markides
- Editore
- Harvard Business Press
- Pubblicato
- 2000
- Formato
- Copertina rigida
- Pagine
- 220
- ISBN10
- 0875848338
- ISBN13
- 9780875848334
- Serie
- Valutazione
- 3,85 su 5
- Descrizione
- Annotation Markides (chairman, strategic and international management department, London Business School) contends that the essence of business strategy is to allow a company to create and exploit a unique strategic position in industry, and helps managers zero in on critical choices that lie at the heart of all innovative strategies. He approaches strategic thinking as a creative process, and poses key questions for readers to ask as he guides them through a framework for developing strategic thinking skills.