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Thompson / Strickland CASES is the softcover cases component of this marketing-leading strategic management package. With this edition,the text portion now contains the best coverage of the resource-based view of the firm,keeping up Thompson/Strickland's Strategic Management commitment to currentness in thought,excellence in package,and reliability overall.
Acquisto del libro
Cases in strategic management, A. J. Strickland, Arthur A. Thompson
- Lingua
- Pubblicato
- 1995
- product-detail.submit-box.info.binding
- (In brossura)
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- Titolo
- Cases in strategic management
- Lingua
- Inglese
- Editore
- Irwin
- Pubblicato
- 1995
- Formato
- In brossura
- ISBN10
- 0256150621
- ISBN13
- 9780256150629
- Serie
- Descrizione
- Thompson / Strickland CASES is the softcover cases component of this marketing-leading strategic management package. With this edition,the text portion now contains the best coverage of the resource-based view of the firm,keeping up Thompson/Strickland's Strategic Management commitment to currentness in thought,excellence in package,and reliability overall.