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The Experience Business

Why Price-Focused Businesses Fail and What winners Do Instead

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Pagine
178pagine
Tempo di lettura
7ore

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The book explores the strategies employed by successful companies that maintain high prices without losing customers, contrasting them with competitors who resort to discounting and struggle for profitability. It delves into the principles behind pricing power, customer perception, and market positioning, offering insights on how businesses can differentiate themselves and create value that justifies premium pricing. Through case studies and analysis, it provides a roadmap for companies aiming to enhance their pricing strategies and achieve sustainable success.

Acquisto del libro

The Experience Business, James Sinclair

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Lingua
Pubblicato
2017
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Condizioni del libro
Danneggiato
Prezzo
2,12 €

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