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This guide focuses on creating an effective internal communications strategy to enhance organizational communication, boost employee motivation, and improve overall performance. It provides practical steps for designing and implementing a tailored approach that aligns with company goals, fostering a more engaged and productive workforce. The book emphasizes the importance of clear messaging and feedback mechanisms, enabling leaders to cultivate a positive workplace culture and drive success through improved interactions among team members.
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Strategic Internal Communication, David Cowan
- Lingua
- Pubblicato
- 2017
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