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Digitizing The Customer Journey

Using the Latest Digital Technologies to Support Growth, Efficiency and Delight Customers Throughout the Customer's Touchpoints

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  • 124pagine
  • 5 ore di lettura

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Focusing on the integration of customer service and marketing data, this book highlights the importance of utilizing advanced digital technologies to enhance user experience. It argues that businesses must adapt to these innovations to remain competitive in today's market. By optimizing customer touchpoints, companies can drive growth, improve efficiency, and ensure customer satisfaction. The text serves as a guide for organizations aiming to thrive in a rapidly evolving digital landscape.

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Digitizing The Customer Journey, Stephen J. Wright

Lingua
Pubblicato
2019
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Metodi di pagamento

Titolo
Digitizing The Customer Journey
Sottotitolo
Using the Latest Digital Technologies to Support Growth, Efficiency and Delight Customers Throughout the Customer's Touchpoints
Lingua
Inglese
Pubblicato
2019
Formato
Copertina rigida
Pagine
124
ISBN13
9783952512647
Serie
Descrizione
Focusing on the integration of customer service and marketing data, this book highlights the importance of utilizing advanced digital technologies to enhance user experience. It argues that businesses must adapt to these innovations to remain competitive in today's market. By optimizing customer touchpoints, companies can drive growth, improve efficiency, and ensure customer satisfaction. The text serves as a guide for organizations aiming to thrive in a rapidly evolving digital landscape.