Bookbot

A Technique for Producing Ideas

Valutazione del libro

Maggiori informazioni sul libro

A McGraw-Hill Advertising Classic A Technique for Producing Ideas reveals a simple, sensible idea-generation methodology that has stood the test of time. First presented to students in 1939, published in 1965, and now reissued for a new generation of advertising professionals and others looking to jump-start their creative juices, this powerful guide details a five-step process for gathering information, stimulating imagination, and recombining old elements into dramatic new ideas.

Acquisto del libro

A Technique for Producing Ideas, James Young

Lingua
Pubblicato
2003
product-detail.submit-box.info.binding
(In brossura)
Ti avviseremo via email non appena lo rintracceremo.

Metodi di pagamento

4,1
Molto buono
3841 Valutazioni

Qui potrebbe esserci la tua recensione.

Titolo
A Technique for Producing Ideas
Lingua
Inglese
Pubblicato
2003
Formato
In brossura
Pagine
64
ISBN10
0071410945
ISBN13
9780071410946
Serie
Valutazione
4,05 su 5
Descrizione
A McGraw-Hill Advertising Classic A Technique for Producing Ideas reveals a simple, sensible idea-generation methodology that has stood the test of time. First presented to students in 1939, published in 1965, and now reissued for a new generation of advertising professionals and others looking to jump-start their creative juices, this powerful guide details a five-step process for gathering information, stimulating imagination, and recombining old elements into dramatic new ideas.