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A guide to understanding and designing a publication's essential typographic elements. Organized by application --text, headlines, subheads, captions, etc. --Type in Use describes and illustrates the principles of designing pages with type and shows how the pros do it with carefully selected examples from a wide variety of current publications. It focuses on the standard type categories used in magazines, newsletters, and in-house documents; the principles can be applied to all print and electronic media. A chapter is devoted to the use of type on Web sites.
Acquisto del libro
Type in Use. Effective Typography for Electronic Publishing, Alex White
- Lingua
- Pubblicato
- 1999
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- (In brossura)
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- Titolo
- Type in Use. Effective Typography for Electronic Publishing
- Lingua
- Inglese
- Autori
- Alex White
- Editore
- W.W. Norton
- Pubblicato
- 1999
- Formato
- In brossura
- ISBN10
- 0393730344
- ISBN13
- 9780393730340
- Serie
- Valutazione
- 4 su 5
- Descrizione
- A guide to understanding and designing a publication's essential typographic elements. Organized by application --text, headlines, subheads, captions, etc. --Type in Use describes and illustrates the principles of designing pages with type and shows how the pros do it with carefully selected examples from a wide variety of current publications. It focuses on the standard type categories used in magazines, newsletters, and in-house documents; the principles can be applied to all print and electronic media. A chapter is devoted to the use of type on Web sites.