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Marilyn Laurie was a self-described "little Jewish girl from the Bronx" who became one of the world's top public relations counselors and the first woman in the top policy-making councils of a Fortune 10 company. Her career mirrored the social and political upheaval of the 20th century's last three decades. After helping launch Earth Day in 1970, she was hired by AT & T to encourage employee recycling. This book tells the behind-the-scenes story of how she who worked her way from that humble assignment into the corridors of power. Her life story is a lesson in public relations leadership at the highest levels. It's a story of chance and cunning, of heady highs and humbling lows, and the gift of grace and resilience
Acquisto del libro
Marilyn, Martin Dick
- Lingua
- Pubblicato
- 2020
- Rilegatura
- (Copertina rigida)
Metodi di pagamento
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- Titolo
- Marilyn
- Sottotitolo
- A Woman In Charge
- Lingua
- Inglese
- Autori
- Martin Dick
- Editore
- PRM
- Pubblicato
- 2020
- Formato
- Copertina rigida
- Pagine
- 342
- ISBN10
- 0999024566
- ISBN13
- 9780999024560
- Serie
- Valutazione
- 4,75 su 5
- Descrizione
- Marilyn Laurie was a self-described "little Jewish girl from the Bronx" who became one of the world's top public relations counselors and the first woman in the top policy-making councils of a Fortune 10 company. Her career mirrored the social and political upheaval of the 20th century's last three decades. After helping launch Earth Day in 1970, she was hired by AT & T to encourage employee recycling. This book tells the behind-the-scenes story of how she who worked her way from that humble assignment into the corridors of power. Her life story is a lesson in public relations leadership at the highest levels. It's a story of chance and cunning, of heady highs and humbling lows, and the gift of grace and resilience