Bookbot

Advertising

Valutazione del libro

Maggiori informazioni sul libro

This guide to advertising offers a comprehensive view of the visual impact of advertising, looking at press, television, radio, leaflets and posters. It contains many examples and case-studies, which are based on the campaigns of household names, such as Cadbury and Budweiser. The book makes use of student activities and assignments throughout. It also offers up-to-date statistics on the subject.

Acquisto del libro

Advertising, Sandra Cottier Bunting

Lingua
Pubblicato
1996
product-detail.submit-box.info.binding
(In brossura)
Ti avviseremo via email non appena lo rintracceremo.

Metodi di pagamento

4,0
Molto buono
1 Valutazioni

Qui potrebbe esserci la tua recensione.

Titolo
Advertising
Lingua
Inglese
Pubblicato
1996
Formato
In brossura
Pagine
224
ISBN10
0340631570
ISBN13
9780340631577
Serie
Valutazione
4 su 5
Descrizione
This guide to advertising offers a comprehensive view of the visual impact of advertising, looking at press, television, radio, leaflets and posters. It contains many examples and case-studies, which are based on the campaigns of household names, such as Cadbury and Budweiser. The book makes use of student activities and assignments throughout. It also offers up-to-date statistics on the subject.