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Strategy is about direction - not directiveness - for all organizations and their units, from the largest company to the smallest school. This is an expose of the past, present and future of strategy. It covers: how strategy has changed, what it is and what it isn't; what strategic models do and what they don't; what leading management thinkers say about strategy; the difference between strategic thinking and strategic planning; case studies of strategies great and small; developing a strategy in tune with the market; and key elements in turning strategy into action.
Acquisto del libro
Understanding Strategy in a Week, Bob Norton, Walter Irving Jr. Ray
- Lingua
- Pubblicato
- 1999
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- (In brossura),
- Condizioni del libro
- In buone condizioni
- Prezzo
- 11,99 €
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