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The Corporate Culture Handbook

How to Plan, Implement, and Measure a Successful Culture Change Programme

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Corporate culture remains an enigma for many a strategic management team, and successful culture change remains but a myth for most organisations. This book dispels much of the mystique surrounding the subject and outlines the business case for corporate culture management.

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The Corporate Culture Handbook, Gabrielle O'donovan

Lingua
Pubblicato
2007
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Titolo
The Corporate Culture Handbook
Sottotitolo
How to Plan, Implement, and Measure a Successful Culture Change Programme
Lingua
Inglese
Pubblicato
2007
Formato
In brossura
Pagine
376
ISBN10
1905785291
ISBN13
9781905785292
Serie
Valutazione
3,75 su 5
Descrizione
Corporate culture remains an enigma for many a strategic management team, and successful culture change remains but a myth for most organisations. This book dispels much of the mystique surrounding the subject and outlines the business case for corporate culture management.