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Orchestrating Success

Improve Control of the Business with Sales & Operations Planning

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The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.

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Orchestrating Success, Richard C Ling

Lingua
Pubblicato
1989
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(Copertina rigida)
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Titolo
Orchestrating Success
Sottotitolo
Improve Control of the Business with Sales & Operations Planning
Lingua
Inglese
Editore
Wiley
Pubblicato
1989
Formato
Copertina rigida
Pagine
176
ISBN10
0471132276
ISBN13
9780471132271
Serie
Valutazione
4,1 su 5
Descrizione
The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.