Esaurito
The Ultimate CRM Handbook
Strategies and Concepts for Building Enduring Customer Loyalty and Profitability
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Valutazione del libro
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Presents strategies for creating long-lasting, profitable customer relationships. Among different chapters, leaders from Accenture, share insights and hands-on experiences that helps you achieve capabilities for sales, service, and marketing that please customers, satisfy shareholders, and deliver a measurable return on investment.
Acquisto del libro
The Ultimate CRM Handbook, John G. Freeland
- Lingua
- Pubblicato
- 2002
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- (Copertina rigida)
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- Titolo
- The Ultimate CRM Handbook
- Sottotitolo
- Strategies and Concepts for Building Enduring Customer Loyalty and Profitability
- Lingua
- Inglese
- Autori
- John G. Freeland
- Editore
- McGraw-Hill
- Pubblicato
- 2002
- Formato
- Copertina rigida
- Pagine
- 304
- ISBN10
- 0071409351
- ISBN13
- 9780071409353
- Serie
- Valutazione
- 3,2 su 5
- Descrizione
- Presents strategies for creating long-lasting, profitable customer relationships. Among different chapters, leaders from Accenture, share insights and hands-on experiences that helps you achieve capabilities for sales, service, and marketing that please customers, satisfy shareholders, and deliver a measurable return on investment.