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Aimed at undergraduate and diploma students, this book provides a thoughtful overview of public relations. Balancing theory and practice, it includes discussion of ethics and many other highly pertinent broader topics, as well as a sector profile, frequently asked questions, and international case studies.
Acquisto del libro
Palgrave Master Series: Mastering Public Relations, Anthony Davis
- Lingua
- Pubblicato
- 2007
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- (In brossura)
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- Titolo
- Palgrave Master Series: Mastering Public Relations
- Sottotitolo
- Second Edition
- Lingua
- Inglese
- Autori
- Anthony Davis
- Editore
- Palgrave Macmillan
- Pubblicato
- 2007
- Formato
- In brossura
- Pagine
- 256
- ISBN10
- 0230549306
- ISBN13
- 9780230549302
- Serie
- Valutazione
- 3,3 su 5
- Descrizione
- Aimed at undergraduate and diploma students, this book provides a thoughtful overview of public relations. Balancing theory and practice, it includes discussion of ethics and many other highly pertinent broader topics, as well as a sector profile, frequently asked questions, and international case studies.