Maggiori informazioni sul libro
Focus A Practical Guide for Applied Research was the standard for learning how to conduct a focus group. This highly acclaimed book in its third edition includes numerous updates and - Vignettes drawn from small and large focus groups that illustrate problems that come up and effective ways to resolve the issues. - Designing questions for asking effective questions to draw out a group and how to refine them based on the group′s responses. - Collaborative Approach updated to address the latest ways to implement the empowerment and action research. - Budgeting how to more effectively budget for a focus group - Coding how to more effectively use existing software packages to code and analyze the results of a focus group.
Acquisto del libro
Focus Groups, Richard A. Krueger, Mary Anne Casey
- Lingua
- Pubblicato
- 2000
- Rilegatura
- (Copertina rigida)
Metodi di pagamento
Qui potrebbe esserci la tua recensione.
- Titolo
- Focus Groups
- Sottotitolo
- A Practical Guide for Applied Research - 3rd Edition
- Lingua
- Inglese
- Editore
- SAGE Publications, Inc
- Pubblicato
- 2000
- Formato
- Copertina rigida
- Pagine
- 320
- ISBN10
- 0761920706
- ISBN13
- 9780761920700
- Serie
- Valutazione
- 3,7 su 5
- Descrizione
- Focus A Practical Guide for Applied Research was the standard for learning how to conduct a focus group. This highly acclaimed book in its third edition includes numerous updates and - Vignettes drawn from small and large focus groups that illustrate problems that come up and effective ways to resolve the issues. - Designing questions for asking effective questions to draw out a group and how to refine them based on the group′s responses. - Collaborative Approach updated to address the latest ways to implement the empowerment and action research. - Budgeting how to more effectively budget for a focus group - Coding how to more effectively use existing software packages to code and analyze the results of a focus group.