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"Brandscaping uncovers how unconventional content partnerships lead to unparalleled marketing success. You'll learn how to bring together like-minded brands and undiscovered talent to create content that increases demand and drives sales. Brandscaping is a big, infectious idea designed to be embraced by C-suite executives and implemented by savvy marketing professionals." --Back cover.
Acquisto del libro
Brandscaping, Ann Handley, Andrew M. Davis, Lisa M. Beets
- Lingua
- Pubblicato
- 2012
- Rilegatura
- (In brossura)
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- Titolo
- Brandscaping
- Sottotitolo
- Unleashing the Power of Partnerships
- Lingua
- Inglese
- Autori
- Ann Handley, Andrew M. Davis, Lisa M. Beets
- Editore
- Monumental Shift
- Pubblicato
- 2012
- Formato
- In brossura
- Pagine
- 276
- ISBN10
- 0983330786
- ISBN13
- 9780983330783
- Serie
- Valutazione
- 4,1 su 5
- Descrizione
- "Brandscaping uncovers how unconventional content partnerships lead to unparalleled marketing success. You'll learn how to bring together like-minded brands and undiscovered talent to create content that increases demand and drives sales. Brandscaping is a big, infectious idea designed to be embraced by C-suite executives and implemented by savvy marketing professionals." --Back cover.