Parametri
- 302pagine
- 11 ore di lettura
Maggiori informazioni sul libro
Here are lessons from the personal experience of the team that led one of the most successful transnational corporate mergers of all time-the transformation of SmithKline Beckman and the Beecham Group into SmithKline Beecham, a leading international health care company. The authors recount their thinking and actions as well as the successes, failures, and lessons learned. Through the story of the merger, they present a framework of five requisites for creating a culture of instilling a winning attitude, making the organization the hero, striving for continuous learning, instituting strategic communication, and aligning behavior with strategy. For managers, this account offers a rare, behind-the-scenes glimpse into how a major company aligned its business actions and behavior to be competitive in a rapidly changing industry, and how others can create an environment in which the ability to change sustains success.
Acquisto del libro
From Promise to Performance, Robert Patten Bauman, Professor Peter Jackson, Joanne T. Lawrence
- Lingua
- Pubblicato
- 1996
- product-detail.submit-box.info.binding
- (Copertina rigida),
- Condizioni del libro
- Danneggiato
- Prezzo
- 4,70 €
Metodi di pagamento
Ancora nessuna valutazione.
- Titolo
- From Promise to Performance
- Sottotitolo
- A Journey of Transformation at Smithkline Beecham
- Lingua
- Inglese
- Pubblicato
- 1996
- Formato
- Copertina rigida
- Pagine
- 302
- ISBN10
- 0875846343
- ISBN13
- 9780875846347
- Serie
- Tag
- Descrizione
- Here are lessons from the personal experience of the team that led one of the most successful transnational corporate mergers of all time-the transformation of SmithKline Beckman and the Beecham Group into SmithKline Beecham, a leading international health care company. The authors recount their thinking and actions as well as the successes, failures, and lessons learned. Through the story of the merger, they present a framework of five requisites for creating a culture of instilling a winning attitude, making the organization the hero, striving for continuous learning, instituting strategic communication, and aligning behavior with strategy. For managers, this account offers a rare, behind-the-scenes glimpse into how a major company aligned its business actions and behavior to be competitive in a rapidly changing industry, and how others can create an environment in which the ability to change sustains success.