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Kalyan T. Talluri The Theory and Practice of Revenue Management
Kalyan T. Talluri The Theory and Practice of Revenue Management
Kalyan T. Talluri The Theory and Practice of Revenue Management
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The Theory and Practice of Revenue Management

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  • 745pagine
  • 27 ore di lettura

Maggiori informazioni sul libro

Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004.

Acquisto del libro

The Theory and Practice of Revenue Management, Kalyan T. Talluri, Garrett J. van Ryzin

Lingua
Pubblicato
2005
Rilegatura
(In brossura)
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Titolo
The Theory and Practice of Revenue Management
Lingua
Inglese
Editore
Springer
Pubblicato
2005
Formato
In brossura
Pagine
745
ISBN10
0387243763
ISBN13
9780387243764
Serie
Categoria
SaggisticaBusiness & ManagementGestione & HR
Tag
Commercio, Manuali e guide, Letteratura specialistica
Descrizione
Revenue management (RM) has emerged as one of the most important new business practices in recent times. This book is the first comprehensive reference book to be published in the field of RM. It unifies the field, drawing from industry sources as well as relevant research from disparate disciplines, as well as documenting industry practices and implementation details. Successful hardcover version published in April 2004.