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What Customers Really Want

How to Bridge the Gap Between What Your Organization Offers and What Your Clients Crave

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Business executive Scott McKain addresses the biggest obstacle to revenue for businesses in the twenty-first century-the disconnect between what customers seek and what organizations deliver. Drawing from his experience as Vice Chairman of a $100 million organization, McKain reveals how to provide a superior client experience and maintain customer loyalty.

Acquisto del libro

What Customers Really Want, Scott McKain

Lingua
Pubblicato
2006
Rilegatura
(In brossura),
Condizioni del libro
Danneggiato
Prezzo
9,99 €

Metodi di pagamento

Titolo
What Customers Really Want
Sottotitolo
How to Bridge the Gap Between What Your Organization Offers and What Your Clients Crave
Lingua
Inglese
Pubblicato
2006
Formato
In brossura
Pagine
195
ISBN10
0785288368
ISBN13
9780785288367
Serie
Descrizione
Business executive Scott McKain addresses the biggest obstacle to revenue for businesses in the twenty-first century-the disconnect between what customers seek and what organizations deliver. Drawing from his experience as Vice Chairman of a $100 million organization, McKain reveals how to provide a superior client experience and maintain customer loyalty.