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Many business decisions are taken in an international context and frequently involve managing across borders. This book will help the user understand the development of international trade; the role of multinationals in international trade and how to structure and develop MNCs (multinational corporations) to meet changes in the international competitive environment.
Acquisto del libro
The Dynamics of International Strategy, Susan SegalHorn, David O. Faulkner
- Lingua
- Pubblicato
- 1999
- Rilegatura
- (In brossura)
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- Titolo
- The Dynamics of International Strategy
- Lingua
- Inglese
- Autori
- Susan SegalHorn, David O. Faulkner
- Editore
- Cengage Learning Emea
- Pubblicato
- 1999
- Formato
- In brossura
- Pagine
- 304
- ISBN10
- 1861520158
- ISBN13
- 9781861520159
- Serie
- Descrizione
- Many business decisions are taken in an international context and frequently involve managing across borders. This book will help the user understand the development of international trade; the role of multinationals in international trade and how to structure and develop MNCs (multinational corporations) to meet changes in the international competitive environment.