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Global Operations and Logistics

Text and Cases

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This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.

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Global Operations and Logistics, Ricardo Ernst

Lingua
Pubblicato
1998
Rilegatura
(Copertina rigida)
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Metodi di pagamento

Titolo
Global Operations and Logistics
Sottotitolo
Text and Cases
Editore
WILEY
Pubblicato
1998
Formato
Copertina rigida
Pagine
480
ISBN10
0471120367
ISBN13
9780471120360
Serie
Descrizione
This book addresses the process of global operations management-from strategic thinking all the way through planning and execution. It demonstrates the implications for the different functional areas involved like operations, marketing, and information systems and contains numerous cases from Europe, the U.S., Latin America, and Asia.