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I Am Almost Always Hungry

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    Legendary Harper's Bazaar art director Alexey Brodovitch had a favorite "Why to eat bacon and eggs every day?" The designers at San Francisco-based design firm Cahan & Associates, in their hunger for fresh ideas, find inspiration in the most unexpected places, such as an oddly sculptural piece of discarded metal in the alley near their office, or a conversation with an elaborately tattooed bicycle messenger. From these eclectic ingredients the office serves up in-your-face graphics that are exceptional for their visceral impact yet still convey the strategic thinking behind each piece.The firm's working methods, involving extensive exploration, collaborations, and play, are documented in this monograph through interviews with found Bill Cahan, clients, and vendors; writings by colleagues; photo essays; proposals to clients that were accepted and rejected; and finished pieces, providing a portrait of a firm for whom process is just as important as product.

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    I Am Almost Always Hungry,

    Lingua
    Pubblicato
    1999
    Rilegatura
    (In brossura),
    Condizioni del libro
    In buone condizioni
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    22,49 €

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    Titolo
    I Am Almost Always Hungry
    Lingua
    Inglese
    Autori
    Pubblicato
    1999
    Formato
    In brossura
    Pagine
    224
    ISBN10
    1568981996
    ISBN13
    9781568981994
    Serie
    Descrizione
    Legendary Harper's Bazaar art director Alexey Brodovitch had a favorite "Why to eat bacon and eggs every day?" The designers at San Francisco-based design firm Cahan & Associates, in their hunger for fresh ideas, find inspiration in the most unexpected places, such as an oddly sculptural piece of discarded metal in the alley near their office, or a conversation with an elaborately tattooed bicycle messenger. From these eclectic ingredients the office serves up in-your-face graphics that are exceptional for their visceral impact yet still convey the strategic thinking behind each piece.The firm's working methods, involving extensive exploration, collaborations, and play, are documented in this monograph through interviews with found Bill Cahan, clients, and vendors; writings by colleagues; photo essays; proposals to clients that were accepted and rejected; and finished pieces, providing a portrait of a firm for whom process is just as important as product.