Gerilski marketing
Jednostavne i jeftine metode stjecanja veće dobiti
Autori
Maggiori informazioni sul libro
<div> <div>When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including * strategies for marketing on the Internet (explaining when and precisely how to use it) * tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business * management lessons in the age of telecommuting and freelance employees Guerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.</div> </div>
Acquisto del libro
Gerilski marketing, Jay Conrad Levinson
- Lingua
- Pubblicato
- 2008
Metodi di pagamento
Ancora nessuna valutazione.
- Titolo
- Gerilski marketing
- Sottotitolo
- Jednostavne i jeftine metode stjecanja veće dobiti
- Lingua
- Croato
- Autori
- Jay Conrad Levinson
- Editore
- Algoritam
- Pubblicato
- 2008
- Pagine
- 467
- ISBN10
- 9532208216
- ISBN13
- 9789532208214
- Serie
- Descrizione
- <div> <div>When Guerrilla Marketing was first published in 1983, Jay Levinson revolutionized marketing strategies for the small-business owner with his take-no-prisoners approach to finding clients. Based on hundreds of solid ideas that really work, Levinson’s philosophy has given birth to a new way of learning about market share and how to gain it. In this completely updated and expanded fourth edition, Levinson offers a new arsenal of weaponry for small-business success including * strategies for marketing on the Internet (explaining when and precisely how to use it) * tips for using new technology, such as podcasting and automated marketing * programs for targeting prospects and cultivating repeat and referral business * management lessons in the age of telecommuting and freelance employees Guerrilla Marketing is the entrepreneur’s marketing bible -- and the book every small-business owner should have on his or her shelf.</div> </div>