Argues that a company's capability to conceive and design quality prototypes and bring a variety of products to market more quickly than its competitors is increasingly the focal point of competition. The authors present principles for developing speed and efficiency.
Presents a wide range of forecasting methods useful for undergraduate or graduate students majoring in business management, economics, or engineering. Develops skills for selecting the proper methodology. Integrates forecasting with the planning and decision-making activities within an organization. Methods of forecasting include: decomposition, regression analysis, and econometrics. Stresses the strengths and weaknesses of the individual methods in various types of organizational areas. Numerous examples are included.