The Secret Language Of Animals
- 480pagine
- 17 ore di lettura
A wonderfully written, beautifully illustrated guide to the behaviour and body language of the world's most fascinating and watchable animals.
Janine M. Benyus è autrice di sei libri sulla biomimetica, un approccio all'innovazione che trae ispirazione dalla natura. La sua opera fondamentale sostiene la tesi che gli esseri umani dovrebbero emulare consapevolmente il genio della natura nei loro design, prodotti e processi. Attraverso i suoi scritti e la sua promozione, sostiene la naturalizzazione della biomimetica nella nostra cultura, ispirando soluzioni sostenibili per i sistemi umani. Il suo approccio combina la comprensione scientifica con l'imperativo di progettare un futuro che sostenga la vita.


A wonderfully written, beautifully illustrated guide to the behaviour and body language of the world's most fascinating and watchable animals.
Repackaged with a new afterword, this "valuable and entertaining" ( New York Times Book Review ) book explores how scientists are adapting nature's best ideas to solve tough 21st century problems. Biomimicry is rapidly transforming life on earth. Biomimics study nature's most successful ideas over the past 3.5 million years, and adapt them for human use. The results are revolutionizing how materials are invented and how we compute, heal ourselves, repair the environment, and feed the world. Janine Benyus takes readers into the lab and in the field with maverick thinkers as discover miracle drugs by watching what chimps eat when they're sick; learn how to create by watching spiders weave fibers; harness energy by examining how a leaf converts sunlight into fuel in trillionths of a second; and many more examples. Composed of stories of vision and invention, personalities and pipe dreams, Biomimicry is must reading for anyone interested in the shape of our future.