William H. Ukers fu un editore visionario che riconobbe le tendenze emergenti del settore. Dopo che la sua idea di espandere una rivista di settore nell'industria del caffè fu respinta, tracciò la propria strada. Questa decisione plasmò letteralmente la storia del caffè e del tè, poiché pose le basi per un nuovo periodico di settore. La sua determinazione e lungimiranza definirono il futuro del settore.
This definitive work on coffee's history and influence explores its historical, technical, scientific, commercial, social, and artistic dimensions. The lavishly illustrated second edition (1935) remains unmatched in its comprehensive coverage of the subject.
The original homage to the world's most extraordinary drink! In 1922, William H. Ukers wrote the definitive work on coffee. As the founder of The Tea and Coffee Trade Journal, an industry magazine still active today, he spent seventeen years traveling the world and uncovering everything there was to know about both the bean and the beverage. From its historic roots and the drinking customs of different countries to its effects on the mind and the preparation of the perfect cup, this book captures all the rich and complex history of coffee. Filled to the brim with robust facts, aphorisms, and more, All About Coffee culls the best of Ukers's research and observations sip after sip, page after page.