Pulitzer Prize winning authors, Mark Stevens and Annalyn Swan, deliver an expertly written and fascinating biography of one of the most extraordinary artists of the twentieth century.
Mark Stevens Libri
Mark Stevens crea narrazioni che fondono spirito imprenditoriale e profondo romanticismo. La sua vasta opera comprende guide ispiratrici per la leadership e romanzi romantici sentiti, che riflettono una vita dedicata sia all'acume aziendale che alla connessione sincera. La scrittura di Stevens è caratterizzata da uno stile diretto e di grande impatto, che attinge spesso dalle sue stesse esperienze per offrire ai lettori spunti onesti sui mondi della vendita e della leadership. Sfidando la saggezza convenzionale, cerca di rivelare verità fondamentali nelle sue avvincenti esplorazioni del successo e delle relazioni umane.
De Kooning : an American master
- 732pagine
- 26 ore di lettura
Traces the career of abstract expressionist Willem De Kooning, discussing his personal life with wife Elaine Fried, and his battle with alcoholism and Alzheimer's disease
Extreme Management
- 256pagine
- 9 ore di lettura
Summarizes what is taught at the renowned management school, focusing on decision making, global competition, corporate finance, organizational competence, and teamwork.
Your marketing sucks
- 239pagine
- 9 ore di lettura
• Stop throwing thousand-dollar bills out the window and camouflaging spending as marketing—demand that the money spent on marketing bring in more money in return.• Cut through the myths that claim marketing is about advertising, public relations, or direct mail—learn that it is about growing the revenue, profit, and valuation of the business.• Fire your advertising agency if it even thinks about applying for a Clio or other creative award.• Implement the marketing moratorium—stop all marketing until you know how each component of your program justifies itself in dollars and cents.
Carl Icahn stieg aus bescheidenen Verhältnissen zu einem der erfolgreichsten Investoren der Welt auf. CEOs aus aller Welt werden nervös, wenn sie die Worte „Carl Icahn ist am Telefon“ hören – galt und gilt er doch als „Barbar“, der sich massiv in die Unternehmensführung einmischt. „King Icahn“ ist das einzige Buch, das je über Icahn geschrieben wurde. Es enthüllt die Hintergrundgeschichte des größten Finanziers seiner Generation, sein wahres Motiv, es mit der CEO-Elite aufzunehmen, sowie seine Lieben, Fehden, Eigenheiten und intellektuelle Brillanz. Ein Blick hinter die Kulissen und ein Lehrbuch für alle Anleger, Investoren und Manager.
Der Elite-Manager
- 254pagine
- 9 ore di lettura