The Crux
- 336pagine
- 12 ore di lettura
A genre-defining book for all leaders by the bestselling author of Good Strategy/Bad Strategy.
Richard P. Rumelt Libri
La ricerca di Rumelt si concentra sulla strategia di diversificazione aziendale e sulle fonti di vantaggio sostenibile per le singole strategie di business. I suoi attuali interessi di ricerca si concentrano sulla dinamica delle transizioni industriali, esaminando i modelli e le forze che plasmano l'evoluzione delle industrie complesse. Il suo lavoro analizza i principi fondamentali delle strategie di successo, spiegando come le aziende possano ottenere e mantenere un vantaggio competitivo in un panorama commerciale in continua evoluzione. Esplora anche le forze trainanti dietro le trasformazioni industriali e i modelli sottostanti che influenzano lo sviluppo di complessi settori industriali.
Even though everyone is talking about it, there is no concept in business today more muddled than 'strategy'. Richard Rumelt, described by McKinsey Quarterly as 'a giant in the field of strategy' and 'strategy's strategist', tackles this problem head-on in a jargon-free explanation of how to develop and take action on strategy, in business, politics and beyond. Rumelt dispels popular misconceptions about strategy - such as confusing it with ambitions, visions or financial goals - by very practically showing that a good strategy focuses on the challenges a business faces, and providing an insightful new approach for overcoming them. His sharp analysis and his brilliant, bold style make his book stand out from its competitors (something that Rumelt himself says is crucial). Rumelt has always challenged dominant thinking, ever since, in 1972, he was the first person to uncover a statistical link between corporate strategy and profitability - and this is his long-awaited tour de force.
