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Monster Loyalty. How Lady Gaga Turns Followers Into Fanatics

Parametri

Pagine
214pagine
Tempo di lettura
8ore

Maggiori informazioni sul libro

"Marketing expert Jackie Huba explores Gaga's biography and fan philosophy and isolates the seven lessons any business can learn from her ... And while not all businesses want to stand out the way she does, any business can win big by creating monster loyalty"--Amazon.com.

Acquisto del libro

Monster Loyalty. How Lady Gaga Turns Followers Into Fanatics, Jackie Huba

Lingua
Pubblicato
2013
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