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The Customer Experience Model

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The book explores the creation of a Customer Experience Model (CXM) aimed at helping companies define effective marketing strategies that enhance customer experiences. It emphasizes the importance of crafting a competitive edge through a structured and practical approach to client experience development, which is essential for sustained business growth.

Pubblicazione

Acquisto del libro

The Customer Experience Model, Adyl Aliekperov

Lingua
Pubblicato
2020
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(Copertina rigida)
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Metodi di pagamento

Titolo
The Customer Experience Model
Lingua
Inglese
Editore
Routledge
Pubblicato
2020
Formato
Copertina rigida
Pagine
110
ISBN13
9780367478254
Serie
Descrizione
The book explores the creation of a Customer Experience Model (CXM) aimed at helping companies define effective marketing strategies that enhance customer experiences. It emphasizes the importance of crafting a competitive edge through a structured and practical approach to client experience development, which is essential for sustained business growth.