International Business

Theory and managerial applications

Autori

• Robert E. Grosse
• Duane Kujawa

Parametri

• Economia e affari

Maggiori informazioni sul libro

A managerial perspective is used throughout the text, meaning that much of the focus is on decision-making and strategies. There is an emphasis on small and large international firms, and detailed examples of experiences faced by these companies

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Lingua: Inglese

Pubblicato: 1988

Condizioni del libro: In buone condizioni

Prezzo: 3,19 €