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Product differences are rapidly and easily copied, or are perceived to be minimal, and differentiating a company's products and services from the competition has become key to corporate survival. This title is designed as a guide for businesses on developing powerful differentiation strategies.
Acquisto del libro
Differentiate or Die, Jack Trout
- Lingua
- Pubblicato
- 2001
- product-detail.submit-box.info.binding
- (In brossura)
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Metodi di pagamento
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- Titolo
- Differentiate or Die
- Sottotitolo
- Survival in Our Era of Killer Competition
- Lingua
- Inglese
- Autori
- Jack Trout
- Editore
- Wiley
- Pubblicato
- 2001
- Formato
- In brossura
- Pagine
- 240
- ISBN10
- 0471028924
- ISBN13
- 9780471028925
- Serie
- Valutazione
- 4 su 5
- Descrizione
- Product differences are rapidly and easily copied, or are perceived to be minimal, and differentiating a company's products and services from the competition has become key to corporate survival. This title is designed as a guide for businesses on developing powerful differentiation strategies.