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The Business of Television

Updated and Expanded Second Edition

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  • 616pagine
  • 22 ore di lettura

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The book provides an in-depth exploration of the U.S. television industry's business, financial, and legal frameworks, along with insights into its deal-making practices. Ken Basin, a respected television executive and Harvard lecturer, presents this updated edition to offer a clear and accessible understanding of the industry's complexities, making it a valuable resource for professionals and students alike.

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The Business of Television, Ken Basin

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2024
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