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An original workbook companion to the acclaimed business bestseller The Back of the NapkinDan Roam's The Back of the Napkin , a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle.The companion workbook, Unfolding the Napkin , helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world."The workbook teaches readers how to:•Improve their three "built-in" visual problem solving tools.•Apply the four-step visual thinking process (look-see-imagine-show) in any business situation.•Instantly improve their visual imaginations.•Learn how to recognize the type of problem to choose the best visual solution.If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.
Acquisto del libro
Unfolding the Napkin, Dan Roam
- Lingua
- Pubblicato
- 2009
- product-detail.submit-box.info.binding
- (In brossura)
Metodi di pagamento
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- Titolo
- Unfolding the Napkin
- Sottotitolo
- The Hands-On Method for Solving Complex Problems with Simple Pictures
- Lingua
- Inglese
- Autori
- Dan Roam
- Editore
- Penguin Books Ltd
- Pubblicato
- 2009
- Formato
- In brossura
- Pagine
- 286
- ISBN10
- 1591843197
- ISBN13
- 9781591843191
- Serie
- Tag
- Saggistica, Arte / Cultura, Commercio, Business & Management, Auto-aiuto, Tematica giuridica, Arte, Manuali e guide, Economia, Design, Gestione & HR, Leadership, Scrittura, Marketing e PR, Imprenditoria, Comunicazione, Denaro, Creatività, Motivazione, Carriera, Innovazione, Libri motivazionali, Decisione, Empatia, Risoluzione dei problemi, Presentazione, presentare, Visualizzazione, Economia comportamentale
- Valutazione
- 4,05 su 5
- Descrizione
- An original workbook companion to the acclaimed business bestseller The Back of the NapkinDan Roam's The Back of the Napkin , a BusinessWeek bestseller, taught readers the power of brainstorming and communicating with pictures. It presented a new and exciting way to solve all kinds of problems-from the boardroom to the sales floor to the cubicle jungle.The companion workbook, Unfolding the Napkin , helps readers put Roam's principles into practice with step-by-step guidelines. It's filled with detailed case studies, guided do-it-yourself exercises, and plenty of blank space for drawing. Roam structured the book as a complete four-day visual-thinking seminar, taking readers step-by-step from "I can't draw" to "Here is the picture I drew that I think will save the world."The workbook teaches readers how to:•Improve their three "built-in" visual problem solving tools.•Apply the four-step visual thinking process (look-see-imagine-show) in any business situation.•Instantly improve their visual imaginations.•Learn how to recognize the type of problem to choose the best visual solution.If The Back of the Napkin was a guide to fine dining, Unfolding the Napkin is the cookbook that will soon be heavily marked up and dogeared.