Parametri
- 309pagine
- 11 ore di lettura
Maggiori informazioni sul libro
Achieving true change and innovation depends on our ability to re-imagine and re-author the futures we want our organizations to have – and to open new perspectives and new ways of thinking, being and doing in the process. Narrative approaches and storytelling are powerful tools that can help us create a new future for branding and marketing, change, leadership, organizational learning and development. Gathering contributions by scholars and practitioners from various disciplines, this book provides a unique overview of an emerging field of practice in organizations and communities. Rooted in a narrative conceptual framework, the respective papers describe a broad range of trans-disciplinary applications, tools and methods for effectively working with stories.
Acquisto del libro
Management for Professionals: Transforming Organizations, Jacques Chlopczyk, Christine Erlach
- Lingua
- Pubblicato
- 2019
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- (Copertina rigida),
- Condizioni del libro
- In ottime condizioni
- Prezzo
- 47,99 €
Metodi di pagamento
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- Titolo
- Management for Professionals: Transforming Organizations
- Sottotitolo
- Narrative and Story-Based Approaches
- Lingua
- Inglese
- Editore
- Springer
- Pubblicato
- 2019
- Formato
- Copertina rigida
- Pagine
- 309
- ISBN10
- 3030178501
- ISBN13
- 9783030178505
- Serie
- Tag
- Saggistica, Scienze sociali, Commercio, Business & Management, Temi psicologici, Psicologia, Economia, Gestione & HR, Leadership, Opere Complete, Psicoterapia, Gestione aziendale, Coaching, Psicologia del lavoro
- Descrizione
- Achieving true change and innovation depends on our ability to re-imagine and re-author the futures we want our organizations to have – and to open new perspectives and new ways of thinking, being and doing in the process. Narrative approaches and storytelling are powerful tools that can help us create a new future for branding and marketing, change, leadership, organizational learning and development. Gathering contributions by scholars and practitioners from various disciplines, this book provides a unique overview of an emerging field of practice in organizations and communities. Rooted in a narrative conceptual framework, the respective papers describe a broad range of trans-disciplinary applications, tools and methods for effectively working with stories.