Esaurito ma molto ricercato!
Parametri
- 570pagine
- 20 ore di lettura
Maggiori informazioni sul libro
Retailing, 6e paves the way for some of the most diversified career opportunities available in today's and tomorrow's marketplace. The latest edition introduces a "how to" approach to the dynamic world of retailing with a strategic planning and marketing focus that make study rewarding for both career-oriented students and instructors. The text covers all critical issues for anyone pursuing a retail career as an owner, manager, or employee. The authors relate a pragmatic point of view without sacrificing the conceptual and analytical foundation necessary for a complete introduction to the field.
Acquisto del libro
Foundations of Retailing, Joseph Barry Mason, Morris L Mayer, Hazel F. Ezell
- Lingua
- Pubblicato
- 1984
- Rilegatura
- (Copertina rigida)
Ti avviseremo via email non appena lo rintracceremo.
Metodi di pagamento
Ancora nessuna valutazione.
- Titolo
- Foundations of Retailing
- Sottotitolo
- Second Edition
- Lingua
- Inglese
- Editore
- Business Publications, Inc.
- Pubblicato
- 1984
- Formato
- Copertina rigida
- Pagine
- 570
- ISBN10
- 0256029423
- ISBN13
- 9780256029420
- Serie
- Tag
- Descrizione
- Retailing, 6e paves the way for some of the most diversified career opportunities available in today's and tomorrow's marketplace. The latest edition introduces a "how to" approach to the dynamic world of retailing with a strategic planning and marketing focus that make study rewarding for both career-oriented students and instructors. The text covers all critical issues for anyone pursuing a retail career as an owner, manager, or employee. The authors relate a pragmatic point of view without sacrificing the conceptual and analytical foundation necessary for a complete introduction to the field.