Sut Jhally è un eminente studioso globale che esamina il ruolo della pubblicità e della cultura popolare nel controllo sociale e nella costruzione dell'identità. Attraverso le sue numerose pubblicazioni e i suoi film pluripremiati, seziona come i media modellano le nostre percezioni di genere, sessualità, razza, commercialismo, violenza e politica. Il lavoro di Jhally approfondisce i meccanismi attraverso i quali le forze commerciali e le narrazioni mediatiche plasmano le nostre convinzioni e i nostri valori. La sua analisi offre uno sguardo penetrante sulla complessa interazione tra media, cultura e potere nella società contemporanea.
Now available in a significantly updated second edition featuring two new chapters, Social Communication in Advertising remains the most comprehensive historical study of advertising and its function within contemporary society. It traces advertising's influence within three key social domains: the new commodities industry; popular culture; and the mass media which manages the constellation of images that unifies all three.
Canada has committed to producing net-zero greenhouse gas emissions by 2050. Canadian citizens need to understand why our most distinguished climate scientists and our senior political leaders think that we must meet this target. Canada and Climate Change explains the importance of policies that will ensure we meet the net-zero emissions target.
The Cosby Show, Audiences, And The Myth Of The American Dream
The book critically examines the impact of seemingly progressive media, such as The Cosby Show, on racial stereotyping in the United States. It argues that these programs, despite their good intentions, inadvertently contribute to the reinforcement of subtle forms of racism, challenging the prevailing beliefs about their positive influence. Through this analysis, it calls into question the effectiveness of mainstream narratives in addressing racial issues.