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The author shows how he sees creativity and lateral thinking working together in the process of management to develop new products and new ideas; and to generate new approaches to problem-solving, organisation and future alternatives in planning
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Lateral Thinking for Management, Edward de Bono
- Lingua
- Pubblicato
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- Titolo
- Lateral Thinking for Management
- Lingua
- Inglese
- Autori
- Edward de Bono
- Editore
- McGraw-Hill Book Company
- Formato
- Copertina rigida
- Serie
- Valutazione
- 3,8 su 5
- Descrizione
- The author shows how he sees creativity and lateral thinking working together in the process of management to develop new products and new ideas; and to generate new approaches to problem-solving, organisation and future alternatives in planning